by axel | Aug 1, 2019 | Printed Power
Online purchasing experiences do not provide the same sensory connection that in-store purchasing does. Brick & Mortar outlets want their customers to indulge in the colors, flavors, textures, and smells of their store. Having the right décor is essential for...
by axel | Jul 22, 2019 | Printed Power
Neuroscientific studies have shown that printed materials literally touch your senses by tapping into the recipient’s “Haptic” or touch memory in our brains, which has been proven to be the most lasting form of emotional connection. In other words, printed campaigns...